Mourn is a clothing brand started January 2024. It's heavily inspired by dark Catholicism and americana aesthetics. All creative direction, marketing, and art is done by me.
VOLUME ONE
First drop sold out at exactly 100 orders. Inspiration for this drop and the promotion behind it was dark, divey, and modern.
Select promo shots of the first drop
VOLUME TWO: SUMMER EDITION
Sold out at 120 orders. This drop came out right before fourth of July, and was heavily inspired by vintage americana aesthetics.
VOLUME THREE: SURPRISE BLACK FRIDAY DROP
An impulsive decision to get some new pieces out before the holiday. Entire collection sold out at over 130 orders.
PROMO VIDEOS, PHOTOS, AND MORE CAN BE FOUND
@MOURNFOREVER ON INSTAGRAM